We are about to launch a separate brand, introduce a new market price-point and are using blogging to do this.
If you are an avid bike rider and would like to particiapte in our F-P 'fanatics' blog, (& perhaps get a pair of wheels for your troubles), you can get in the loop here.
The Flash-Point website will be going live shortly where we hope to keep you informed and excited about this new brand. Our plan is to start with a blog and expand into podcasting, involve a core group and jump start a conversation around the wheels, experiences and perceptions.
If you know of any bike bloggers please point them in our direction.